About

running, running is a UK price comparison site for people who run — shoes first, then kit, fuel and watches. We track prices and stock at the retailers runners actually buy from, down to the individual size and colourway.

The idea is simple: a deal is only a deal if it exists in your size, in a colour you'd wear, at a shop that will ship it to you. Most comparison stops at the model level; we don't.

Alongside the price board we publish guides and a journal — our own testing and analysis, written by us. We never republish retailer or brand copy, and rankings can't be bought.

Guides are kept current rather than republished — each one shows when it was last updated, and the prices inside them are live from the same board as everything else.

We're independent and bootstrapped. When the site earns money it will be through affiliate links, clearly disclosed — here's exactly how that works. Retailers can read about how we list them (and how to be removed) here.